Do I Need a Support Plan for My Website? (Squarespace Edition)

One of the best aspects of Squarespace is its empowering nature for solo business owners. It’s intuitive, clean, and gives you the freedom to manage your site, especially when it comes to things like blogging or swapping out content. You don’t need a developer on speed dial to add a new paragraph or update your pricing.

But sometimes, that freedom leads people into murky territory.

Squarespace gives you access to the “back door” of your site, and naturally, people explore. They start adding new sections, tweaking layouts, and building new pages. And for the most part, that’s a good thing. But it also opens the door to some unintentional damage.

I’ve seen beautifully built websites slowly unravel because of tiny details that were overlooked. Spacing breaks on mobile. Clunky navigation. Forms that don’t quite work. Or entire pages that load painfully slow because someone uploaded a 5MB photo thinking “bigger file = better quality.”

(For the record: there’s a sweet spot. These days, you can compress images without compromising their sharpness. It’s all about balancing size and quality… and using the right tools.)

Many people don’t realise that elements like alt text, SEO titles, and meta descriptions also need to be added manually. Squarespace doesn’t do all of it for you, and without these details, your site isn’t performing at its full potential.

Support plans are in place to ensure everything runs smoothly. But they’re not just insurance in case something breaks. They’re about partnership. Having someone you already trust who can jump in when you need something done, whether that’s adding a button to your header, setting up a new form, embedding your Google reviews, or helping you launch a new page.

Most of the clients I work with don’t want to spend their evenings figuring out how to tweak the layout or get their spacing right. They want the site to work and look good while doing it. That’s where ongoing support makes a real difference.

I only offer 50 support plan spots, and they’re becoming increasingly scarce. Once they’re full, they’re full. It’s rare for someone to leave, and when they do, the space tends to be filled quickly.

Ultimately, it’s your decision. I’ll never push someone to join. But if you worked with me to build your website, you already know the level of care and detail that went into it. A support plan means that care continues: quietly, consistently, and without having to wait for the next available slot.

If you’re ready to have someone in your corner, someone who knows your site inside out and can keep it looking polished and running smoothly, you can explore my support plans here: benzonelli.net/support-plans